At ph697, your privacy is not an afterthought — it's built into how we operate. This Privacy Policy explains what personal data we collect, why we collect it, how we use and protect it, and what rights you have as a ph697 player under Philippine law.
Scope: This Privacy Policy applies to all personal data collected by ph697 through the ph697.net website, mobile platform, and any related services. By registering an account or using the ph697 Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the processing of your personal data as described herein.
ph697 is committed to protecting the privacy and personal data of every player who uses our platform. We operate in full compliance with Republic Act No. 10173, the Data Privacy Act of 2012 (DPA) of the Philippines, and its Implementing Rules and Regulations (IRR) as enforced by the National Privacy Commission (NPC).
This Privacy Policy describes the personal information that ph697 collects from you, the purposes for which it is processed, the parties with whom it may be shared, the security measures we employ to protect it, and the rights you hold as a data subject under Philippine law. We encourage you to read this document in full before using the ph697 platform.
This Privacy Policy should be read alongside our Terms & Conditions and Responsible Gaming Policy, both of which are incorporated by reference.
For the purposes of the Data Privacy Act of 2012 and this Privacy Policy, the data controller responsible for your personal information is ph697, operating the platform accessible at ph697.net.
As data controller, ph697 determines the purposes and means of processing your personal data. We have appointed a Data Protection Officer (DPO) who is responsible for overseeing compliance with this Privacy Policy and applicable data protection law. Contact details for our DPO are provided in Section 15 of this Policy.
ph697 collects personal data that is necessary for the lawful operation of our platform, compliance with regulatory obligations, and the delivery of a safe and personalised gaming experience. The categories of personal data we collect include:
Sensitive Personal Information: Under the DPA, certain categories of data are classified as sensitive personal information and require a higher standard of protection. ph697 collects government ID numbers and financial data, which fall within this category. These are processed only to the extent strictly necessary for KYC compliance and payment processing, and are subject to enhanced security controls.
ph697 collects personal data through the following means:
ph697 processes your personal data for the following specific, legitimate purposes:
| Purpose | Description |
|---|---|
| Account Management | Creating, maintaining, and securing your ph697 player account. |
| Verifying your identity and age (21+) as required by PAGCOR regulations and the Anti-Money Laundering Act. | |
| Payment Processing | Processing deposits and withdrawals via GCash, PayMaya, bank transfer, and debit card in Philippine Peso (₱). |
| Regulatory Compliance | Meeting obligations under PAGCOR licensing conditions, the Anti-Money Laundering Act (AMLA), and the Data Privacy Act of 2012. |
| Fraud & Security | Detecting, investigating, and preventing fraudulent activity, money laundering, and unauthorised account access. |
| Platform Operation | Delivering games, processing bets, calculating results, and maintaining the technical integrity of the ph697 platform. |
| Responsible Gaming | Administering deposit limits, cool-off periods, self-exclusion requests, and player protection tools. |
| Customer Support | Responding to enquiries, resolving disputes, and maintaining records of communications. |
| Marketing | Sending promotional offers, bonus notifications, and platform updates where you have provided consent. You may opt out at any time. |
| Analytics & Improvement | Analysing platform usage patterns to improve game offerings, user experience, and platform performance. |
ph697 processes your personal data on the following legal bases as recognised under the Data Privacy Act of 2012:
ph697 does not sell your personal data to third parties. We may share your data with the following categories of recipients only to the extent necessary for the stated purpose:
Third-party vendors engaged by ph697 to provide services on our behalf, including identity verification providers, payment processors (GCash, PayMaya, and banking partners), IT infrastructure providers, and customer support platforms. These providers are contractually bound to process your data only on ph697's instructions and in accordance with the DPA.
ph697 may disclose personal data to PAGCOR, the Anti-Money Laundering Council (AMLC), the National Privacy Commission (NPC), and other Philippine government authorities where required by law, court order, or regulatory directive. Such disclosures are made only to the extent legally required.
ph697 may share data with fraud detection and cybersecurity service providers for the purpose of identifying and preventing fraudulent activity, account takeovers, and money laundering. These partners operate under strict data processing agreements.
In the event of a merger, acquisition, or sale of all or part of ph697's business, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and the applicable privacy terms of the new entity prior to the transfer taking effect.
No Sale of Data: ph697 will never sell, rent, or trade your personal data to third-party advertisers, data brokers, or any other commercial entity for their own marketing purposes. Your data is used solely to operate and improve the ph697 platform and to meet our legal obligations.
ph697 retains your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law. Our general retention periods are as follows:
| Data Category | Retention Period |
|---|---|
| Account registration data | Duration of account plus 5 years after closure |
| KYC / identity verification documents | Duration of account plus 5 years after closure (AMLA requirement) |
| Financial transaction records | 10 years (AMLA and BIR requirements) |
| Gaming activity logs | 5 years after the relevant session |
| Customer support communications | 3 years after resolution of the relevant matter |
| Marketing consent records | Until consent is withdrawn, plus 1 year |
| Technical / device logs | 12 months on a rolling basis |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with ph697's data disposal procedures. Data subject to an ongoing legal dispute, regulatory investigation, or court order will be retained until the matter is fully resolved.
ph697 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:
Your Role in Security: While ph697 takes every reasonable measure to protect your data, the security of your account also depends on you. Use a strong, unique password for your ph697 account, enable any available two-factor authentication, and never share your login credentials with anyone. ph697 will never ask for your password via email or chat.
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, ph697 will notify the National Privacy Commission within 72 hours of becoming aware of the breach, and will notify affected players without undue delay.
ph697 uses cookies and similar tracking technologies to operate the platform, remember your preferences, and analyse usage patterns. The types of cookies we use are:
You can manage your cookie preferences through the cookie settings panel available on the ph697 platform, or through your browser settings. Please note that disabling certain cookies may affect the functionality of the platform. For more information on managing cookies in your browser, refer to your browser's help documentation.
Under the Data Privacy Act of 2012, you have the following rights with respect to your personal data held by ph697. To exercise any of these rights, contact our Data Protection Officer using the details in Section 15.
Request a copy of the personal data ph697 holds about you, along with information on how it is being processed.
Request correction of any inaccurate or incomplete personal data we hold about you.
Request deletion of your personal data where it is no longer necessary for the purpose it was collected, subject to legal retention obligations.
Object to the processing of your personal data for direct marketing purposes or where processing is based on legitimate interests.
Receive your personal data in a structured, commonly used, machine-readable format for transfer to another service provider.
Withdraw consent for marketing communications or non-essential cookies at any time, without affecting prior lawful processing.
ph697 will respond to all data subject requests within 30 calendar days of receipt. In complex cases, this period may be extended by a further 30 days, with prior notification. If you are not satisfied with our response, you have the right to lodge a complaint with the National Privacy Commission (NPC) of the Philippines.
21+ Only: The ph697 platform is strictly for individuals aged 21 years and above, as required under Philippine gambling law and PAGCOR regulations. ph697 does not knowingly collect personal data from individuals under the age of 21.
If ph697 discovers or has reason to believe that personal data has been collected from a person under 21 years of age, we will immediately suspend the relevant account, delete the associated personal data, and report the matter to the appropriate authorities where required.
If you are a parent or guardian and believe that your child has registered on the ph697 platform, please contact our support team immediately at [email protected]. We will investigate and take appropriate action without delay.
Some of ph697's service providers — including cloud infrastructure, identity verification, and fraud prevention partners — may process personal data outside the Philippines. Where such cross-border transfers occur, ph697 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that required under the Data Privacy Act of 2012.
These safeguards may include contractual clauses approved by the National Privacy Commission, binding corporate rules, or transfers to jurisdictions that the NPC has determined provide an adequate level of data protection. ph697 will not transfer your personal data to a third country or international organisation unless such safeguards are in place.
ph697 may update this Privacy Policy from time to time to reflect changes in our data processing practices, legal obligations, or platform features. When material changes are made, we will notify registered players via email or a prominent notice on the ph697 platform at least 14 days before the changes take effect.
The "Last Updated" date at the top of this page will be revised to reflect the date of the most recent changes. We encourage you to review this Privacy Policy periodically. Your continued use of the ph697 platform after the effective date of any update constitutes your acknowledgement of the revised policy.
If you have any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by ph697, please contact our Data Protection Officer (DPO):
ph697 Data Protection Officer
Email: [email protected]
General Support: [email protected]
Response time: Within 30 calendar days of receipt of your request.
If you are not satisfied with ph697's response to your privacy concern, you have the right to escalate your complaint to the National Privacy Commission (NPC) of the Philippines, which is the supervisory authority responsible for enforcing the Data Privacy Act of 2012.
Privacy at ph697 isn't just a legal checkbox. Here's what we actually do to keep your data safe every day.
Every connection between your device and ph697 is protected by bank-grade SSL encryption. Your login credentials, payment details, and personal data are never transmitted in plain text.
ph697 operates in full compliance with Republic Act No. 10173, the Data Privacy Act of 2012. Our Data Protection Officer oversees all data processing activities and handles your rights requests directly.
ph697 will never sell, rent, or trade your personal data to advertisers or data brokers. Your information is used solely to operate the platform and meet our legal obligations — nothing more.
Access, correct, download, or request deletion of your personal data at any time. ph697 responds to all data subject requests within 30 days, as required by the NPC.
ph697 keeps your data only as long as legally required. Once the retention period expires, data is securely deleted or anonymised — no indefinite storage of information you no longer need us to hold.
In the unlikely event of a data breach, ph697 will notify the National Privacy Commission within 72 hours and inform affected players without undue delay — in line with NPC breach reporting rules.
Your data is protected, your identity is verified, and your privacy rights are respected. Join thousands of Filipino players who trust ph697 for a safe, fair, and transparent gaming experience.
21+ only. Gambling is addictive. Know when to stop. Play responsibly.